Marketing directo e interactivo (Record no. 6872)

000 -LEADER
fixed length control field 01363nam a2200253Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20231207133436.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS--GENERAL INFORMATION
fixed length control field a82
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220517t2011||||xx |||||||||||||| ||spa||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788473567954
035 ## - SYSTEM CONTROL NUMBER
System control number 8133
040 ## - CATALOGING SOURCE
Language of cataloging spa
Transcribing agency UWSF
Description conventions ISBD
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84 A3661 2011
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Alet, Josep
245 #0 - TITLE STATEMENT
Title Marketing directo e interactivo
Statement of responsibility, etc / Josep Alet
250 ## - EDITION STATEMENT
Edition statement 2a. ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 2011
Place of publication, distribution, etc Madrid
Name of publisher, distributor, etc ESIC
300 ## - PHYSICAL DESCRIPTION
Extent 486 páginas : ilustraciones
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title Libros profesionales de empresa
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Mercadotecnia directa
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Ventas por correo
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Mercadotecnia
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Full call number Barcode Date last seen Copy number Price effective from Koha item type
        Westhill Mexico City Westhill Mexico City 2023-12-07 658.84 A3661 2011 10821 2023-12-07 ej.1 2023-12-07 Books
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