Marketing industrial: cómo orientar la gestión comercial a la relación rentable y duradera con el cliente (Record no. 6935)

000 -LEADER
fixed length control field 00647nam a2200205Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240110150409.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-84-7356-860-9
035 ## - SYSTEM CONTROL NUMBER
System control number 8498
040 ## - CATALOGING SOURCE
Transcribing agency UWSF
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.804 M582 2012
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Mesonero, Mikel
245 #0 - TITLE STATEMENT
Title Marketing industrial: cómo orientar la gestión comercial a la relación rentable y duradera con el cliente
Statement of responsibility, etc / Mikel Mesonero, Juan Carlos Alcaide
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 2012
Place of publication, distribution, etc Madrid
Name of publisher, distributor, etc ESIC
300 ## - PHYSICAL DESCRIPTION
Extent 398 páginas ; ilustraciones
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Mercadotecnia industrial
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Alcaide, Juan Carlos
Dates associated with a name autor
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Full call number Barcode Date last seen Copy number Price effective from Koha item type
        Westhill Mexico City Westhill Mexico City 2024-01-10 658.804 M582 2012 11468 2024-01-10 ej.1 2024-01-10 Books
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